Speaking on the partnership, Mr. Sunando Bhattacharya, Head-Marketing & Customer Solutions, Spectranet, said, “The hosted contact center business is witnessing a huge growth in India, and the opportunity is very appealing as a new business area. The overall hosted revenues are set to grow at 34.1% CAGR by 2013 and we see a great potential for call center solutions over a hosted platform from verticals such as Telecom, BFSI, Hospitality & Travel, Healthcare, Entertainment and Logistics. India is the largest market with the second fastest growth rate in Asia Pacific and is expected to grow at the rate of 35% in 2010*. Considering this phenomenal growth, Spectranet is happy to partner Drishti-Soft to offer hosted contact center solutions.”

The BPO market in India is all set to touch USD 6bn by 20121 and therefore is more receptive for a bouquet of hosted solutions. Over 34% of all BPOs will be using the hosted model within the next decade*. Hosted IT solutions reduce the burden of redundant systems, maintenance and upgrades for companies, while centralized IT setups enable high uptime. By enabling Hosted IT solutions a company can save as much as 41% on Capex in five years* against on-premise solutions and set-ups. End-users get the freedom to purchase only the required modules and bring down the total cost of ownership considerably.

While explaining the benefits of this model, Mr. Vipin Jethi, Vice President - Sales, Drishti, said, “On-demand contact center solutions not only help improve the customer experience but also help organizations improve efficiency and reduce turn-around time & costs. Elimination of heavy capital investments, instant access to cutting-edge technology and rapid results make the model difficult to ignore for the customers.”

With a deep focus on collaborative development, the platform is designed to deliver highly affordable futuristic product offerings. The platform is inherently multi-tier, multi-tenant and SaaS (Software as a Service) ready. The extensive APIs (Application Programming Interface) and base architecture of Drishti’s solutions allow multiple application packages support in a single set up. The customer thus gets state-of-the-art, highly reliable call center technology. With low turnaround time and rapid feature development, the bundled solution would be a cost-effective a-la-carte and pay-as-you-go model. The services are currently in Beta testing and are expected to be launched in a month’s time.