| Monday, March 19, 2012 | |
| Is Consumerization a Hype or Reality? | |
| Smita Vasudevan , , | |
| On the back of some revolutionary changes in the technology industry, the trend called consumerization has found its way. But what is the reality? | |
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The IT landscape is seeing a revolution of sorts. When you think this was it, a new technology comes up and creates a storm. The forces of cloud, mobility, social media and Big Data are together reshaping the IT environment. Out of these revolutionary changes, another trend called consumerization has found its way, leaving IT heads startled. Some reports and expert views suggest that it is going to have a strong impact on other areas as well. For instance, CSC Cloud Usage Index, suggests that consumerization is driving cloud usage. Of the more than 3500 respondents surveyed, 33 percent said that they have moved to cloud to support multiple devices being used at workplaces. When employees start using multiple devices, the IT departments are faced with the challenge to offer data and services on multiple platforms. This is a huge task that can be taken care of by cloud service providers. Interestingly some experts also have a different take on this. Some say that for most organizations its more of a hype than a reality. Gopinathan Padmanabhan, Executive Vice President, Global Delivery, Emphasis, said, “We don't see too many large enterprises accepting this.” Large organizations have stringent security concerns and huge amount of data to deal with. This is a risk that most of the enterprises think may not be worth taking at the moment. Gerry Clark, Partner, IGS, said at Nasscom, “Some organizations are embracing the change and some are resisting it. It will be interesting to see how the relationships between the enterprises, employees and customers evolve.” Its too early to say what route its going to say but there is definitely a change happening.
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